Corporate image of Strathos Pharma Group
Conception and design of the logo and launch of the pharma group STRATHOS.
In 2015 ABERHAM Design was asked to develop the concept and design of a unifying corporate image for the fusion of three established pharma companies who had already worked together for some time. It was decided they should use a common name – STRATHOS – to strengthen their identity.
ABERHAM Design developed a figurative mark in which the bundled competencies of the three companies are represented by a round and balanced picture. The signet uses a playful interpretation of the initial “S” to make an abstract association that embodies a stable dynamic as well as places people and their health at the center of attention.
The three companies received a fresh and modern common roof and could thus form a recognizable group.